Master the art and science of approaching, pitching and selling to retail buyers.
Next Cohort starts 17th September 2026.
6 Weeks - 10 am each week (90 minutes)
Your 6-Week Transformation
Why do extra work when you could be growing your business? Through our tested process, we’ll help you find clarity in what you need and maximize your efforts from beginning to end.
Stop guessing why buyers aren't saying YES.
Discover exactly what's missing from your current approach and finally understand what retail buyers need to hear.
Transform your product into a commercial opportunity.
Learn how to position your brand in a way that captures attention and makes commercial sense to retail buyers.
Never wing a buyer conversation again.
Build your own PITCH BANK™ so you're ready for every buyer, every question and every opportunity.
Walk into every buyer meeting with confidence.
Replace nerves and second-guessing with the confidence to lead commercial conversations naturally.
Turn your pitch into your most powerful sales asset.
Transform your messaging into practical sales tools you can use across buyer meetings, trade shows, cold outreach, pitch decks and wholesale materials
Handle objections with ease, navigate commercial conversations with clarity, confidence, and conviction, and move more buyers from "maybe" to "YES".
★ ★ ★ ★ ★
“It's like having a Retail Buyer in your back pocket!”
“I was struggling with clarity around my value proposition and how to structure conversations with retailers..The biggest shift was realising I had been underselling - not the product, but the opportunity for the retailer”
“I’ve already secured a couple of bulk event orders...which feels like a big shift from “trying things” to actually building something strategic. This bootcamp isn’t just theory…it’s real retail strategy you can actually apply; the sessions are always interactive; Ami is very knowledgeable and an expert in the retail industry... Most importantly, she is honest and genuinely invested”
★ ★ ★ ★ ★
“The biggest shift was understanding how to articulate the commercial opportunity for the retailer. Knowing exactly what to say and how to say it, and having practised a pitch up my sleeve changed everything”
“ I feel more confident navigating conversations, handling objections, and moving things forward with clarity. It no longer feels icky or salesy - it feels like a natural, relevant conversation.”
“ Learning from a former retail buyer is the jewel in the crown. I've secured listings at Morleys and a major TV channel, as well as corporate collaborations with big brands like Nike and IWC, and was named one of the Top 15 luxury candle brands by Marie Clare."
Are you ready to open MORE Doors, close MORE sales? Turn MORE interest into YES?
I'm the founder of Retail Huddle, where creativity meets retail strategy! I'm passionate about product, obsessed with retail, and love empowering small businesses with the BIG business skills to start, grow, and scale.
As a former retail buyer of 20 years, my expertise lies in helping founder-led brands launch and scale with retailers.
Through my specialist bootcamps, accelerators and mentoring programmes, I help translate big-business retail strategies into practical tools that drive sales, unlock commercial opportunities and help businesses stand out in competitive markets.
My mission is to demystify pitching to buyers, which led me to create the Bootcamp, where I will answer the most common questions I get from founders!
A great PITCH should leave retail buyers wanting MORE...not running for the DOOR.
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